Shell on overcoming the B2B challenges of GDPR

Shell on overcoming the B2B challenges of GDPR

Conversations around the EU General Data Protection Regulations (GDPR) often focus on consumer concerns and expectations but the challenges for B2B brands are equally if not more complex. Encouragingly, most B2B marketers (72%) do have a good awareness of GDPR, and...
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Uber, Ad spend, Samsung: Everything that matters this morning

Uber, Ad spend, Samsung: Everything that matters this morning

Uber concealed hack affecting 57 million people Uber concealed a data breach that affected 57 million customers and drivers. The ride-sharing firm hid the breach in 2016 by paying hackers $100,000 (£75,000) to delete the data. The hackers stole 57...
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Trends in marketing investments: LinkedIn starts to establish status?

Trends in marketing investments: LinkedIn starts to establish status?

Much like other industries, technology and automation keeps changing the traditional rules in the marketing and communications industry. But how have marketers and leaders been seeing and responding to the technological and structural changes? A recent report ...
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Marketoonist on the evolution of advertising

Marketoonist on the evolution of advertising

Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.comor on Twitter @tomfishburne .Sourtce:-marketingweek.
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Sensex, Nifty stay afloat in volatile trade

Sensex, Nifty stay afloat in volatile trade

Key stock indices Sensex and Nifty on Monday rode out sharp fluctuations, but closed flat, with realty, metal and power stocks saving the day for them. Risk appetite took a back seat, reflecting mixed Asian shares on lingering concerns about...
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China Home Prices Stop Three-Month Drop as Market Stabilizes

China Home Prices Stop Three-Month Drop as Market Stabilizes

Chinese home prices rose in more cities in October, snapping a three-month decline, a sign the market is stabilizing amid government efforts to curb property speculation. New-home prices, excluding state-subsidized housing, climbed in 50 of the 70 cities track...
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